C R A Y O N S D I G I T A L

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What is an “ad buy”, or media buying?

An ad buy is your order for advertising space with a media company. Media buying refers to the acquisition of advertising inventory altogether sorts of media. We buy Traditional Media like TV, radio, buses, billboards, and print. We also purchase Digital Media like Programmatic Display, which incorporates Remarketing and Prospecting, social, display ads, mobile ads, Connected and Programmatic TV, OTT, and Programmatic Video.